To mark St. Patrick’s Day, the ads creative solutions team took a trip to our local for a pint or two of Guinness. It got us thinking of how their branding and advertising, whether a video or still image, always stands out from the crowd and sticks in your mind.
Join us as we run through a handful of the best Guinness adverts from across the years.
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My Goodness, My Guinness
Whilst these are the oldest adverts on our list, there’s a good chance they’re one of the most recognisable. If you’re a regular Guinness drinker, or familiar with the brand, you’re bound to recognise John Gilroy’s famous artwork of the pelican, the Guinness drinking ostrich, or the alligator, to name a few.
Gilroy’s work was used from the 1930’s through to the 1960’s and is still just as distinctive today as it was back then. If you’re looking at branded merchandise, there’s a high chance it will include some of Gilroy’s designs.
